As Vice President of Franchise Operations at Scooter’s Coffee®,  Jaime Denney Focuses on Enhancing Drive-Thru Speed and Service

Omaha, Neb. (Nov. 16, 2022) – Scooter’s Coffee is committed to becoming the #1 drive-thru specialty coffee franchise system in the nation. To help support this commitment, Jaime Denney has joined the company as Vice President of Franchise Operations. She will focus on initiatives aimed at increasing the speed and effectiveness of drive-thru service.

She will lead the franchise operations team to identify efficiencies and training opportunities to help franchisees maximize performance and enhance customer service. 

Denney is a highly energetic and passionate, results-oriented operations leader with a proven record of achievement in the quick service restaurant industry. She has experience leading large cross-functional teams, delivering business results and implementing foodservice solutions. Her operational routines, planning skills and adaptability are best-in-class and will help Scooter’s scale and continually develop to ensure the success of franchisees.

Prior to joining Scooter’s Coffee, Denney was Vice President of Brand Operations at Jamba, where she worked cross-functionally with teams to drive franchise operational excellence and deliver quality training and support. She helped successfully migrate Jamba to a new POS system and implemented digital enhancements to set franchisees up for success during the COVID-19 pandemic. Denney, who has 15 years of coffee industry experience, also held leadership roles with Starbucks, Tropical Smoothie Café and Aramark.

Denney graduated Cum Laude with a bachelor’s degree in Psychology from the University of Texas at San Antonio. 

About Scooter’s Coffee
Founded in 1998 by Don and Linda Eckles in Bellevue, Nebraska, Scooter’s Coffee roasts only the finest coffee beans in the world at its headquarters in Omaha, Nebraska. In more than two decades of business, the key to Scooter’s Coffee’s success is simple: stay committed to the original business principles and company’s four core values, which are Integrity, Love, Humility and Courage. The Scooter’s Coffee Brand Promise, often recited to franchisees, customers and employees, is: “Amazing People, Amazing Drinks… Amazingly Fast!®” It represents the company’s business origins and reflects a steady commitment to providing an unforgettable experience to loyal and new customers.


Scooter’s Coffee is at the dawn of a strategic growth phase nationwide, approaching 600 stores in 28 states. The U.S. coffee market is an estimated $48 billion-a-year, recession-resistant industry, and Scooter’s Coffee is striving to become the #1 drive-thru specialty coffee franchise system in the nation.

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